About Us

Our Mission  •  Our History  •  Our Values  •  Our Team  •  Audience Information  •  Editorial Guidelines  •  Contact Us

Our Mission

The Singletracks Mission is to share the mountain bike knowledge that inspires epic adventures.

Our History

This website was first launched in 1999 by Jeff and Leah Barber to document their mountain bike adventures. Over the years the site has grown to include many voices from around the world, but our mission remains the same.

You can read or listen to our full story for more information.

Our Values

Progression and Learning

We are driven by the innate desire to learn and grow in all things, from honing our skills on the bike to becoming excellent journalists, photographers, trail builders, developers, marketers, or whatever the job calls for.


As an independent media outlet, we choose and write about a variety of mountain bike topics. We love bikes and exploring new trails just as much as you do, and are always open to talking/riding with friends of the Singletracks community!

Diversity and Inclusion

We value and respect ALL people. We recognize the mountain bike world is disproportionately white and male. However, regardless of sex, color, religious or political background, we actively seek to have conversations and relationships with a diverse group of mountain bikers, ride with them, and work alongside them.

Our Team

Jeff Barber
Co-Founder, Editor-in-Chief
Atlanta GA


Leah Barber
Co-Founder, Marketing, Advertising
Atlanta GA


Matt Miller
Features Editor
Colorado USA


Brian Gerow
Tech Editor
Torino IT



Audience Information

945,000   Monthly Unique Visitors
2,320,00   Monthly Pageviews
100,000+  Email Subscribers
2,290,000+  Podcast Downloads
229,500   Facebook
54,800   Instagram
10% 18-24; 53% 25-44; 37% 45+
20% Female; 80%Male
67% North America; 20% Europe; 6%Australia
*Updated June 2020

Editorial Guidelines

In order to best serve our readers and partners, Singletracks has established a set of editorial guidelines, which include, but are not limited to, the following:

  • Sponsored content and affiliate links are clearly marked and are subject to editorial approval.
  • Articles are typically edited and reviewed twice before publication for both content and quality.
  • Opinion pieces will be clearly marked as such.
  • Writers are compensated for published articles.

Website Policies

Contact Us

Write for us!
Are you a freelance writer with a unique story idea? Read this.

For news tips or product review requests: news@singletracks.com

For advertising opportunities such as podcast sponsorship, banner ads, and email marketing: sales@singletracks.com

For all other general inquiries and website support: info@singletracks.com